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Bravo! Entrepreneur Award winners – 2007: Joel Lederhause, Discount Ramps, West Bend

May 11, 07 • News RoomNo CommentsRead More »


Joel Lederhause is a mechanic who became a West Bend firefighter and then an entrepreneur. Lederhause began working for the West Bend Fire Department in 1990. Shortly thereafter, he started an automotive service business on the side. “You work 24-hour shifts, so you work a minimum amount of days (as a firefighter),” he said. In the mid-1990s, Lederhause bought ramps and looked for a market to sell them in. Locally, his prospects weren’t great. It was then that… view full article

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